SMU wanted to create a buzz in the market for its 5 learning centers in West Bengal. The target was to establish a pull strategy to increase registrations in the participating centers before 30th Sept.
Hunk – the premium segment bike was our product for the activity. We deployed a branded product display van for the activity. The activity aimed at lead generation and test drives to the customers interested.
Escorts India, wanted to touch base with the diverse set of customers present across the geography. Hence, an idea of a van campaign was devised.
TATA Docomo wanted to promote newly launched product 3G e-stick in a way that gives the product experience to the TG.
With the launch of refreshed CBZ, Hero wanted to convey its new features & attributes to the TG. The aim was to enroll maximum no. of TG for test drives.
Avtec Effica wanted to do a marketing campaign for their Gas Gensets in urban cities of Gurgaon, Noida, Ghaziabad & Faridabad. The suggested route by Ascent was to do a van campaign.
TVS Motor Company, wanted to launch its new youth centric bike Apache RTR 150, with creating a high buzz in the youth of Indore before its launch.